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How can I do an A/B test in Python?

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1. Pick one variable to test. 2. Identify your goal. 3. Create a 'control' and a 'challenger.' 4. Split your sample groups equally and randomly. 5. Determine your sample size (if applicable). 6. Decide how significant your results need to be. 7. Make sure you're only running one test at a time...
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1. Pick one variable to test.

2. Identify your goal.

3. Create a 'control' and a 'challenger.'

4. Split your sample groups equally and randomly.

5. Determine your sample size (if applicable).

6. Decide how significant your results need to be.

7. Make sure you're only running one test at a time on any campaign.

8. Use an A/B testing tool.

9. Test both variations simultaneously.

10. Give the A/B test enough time to produce useful data.

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