Social media and online marketing have recently helped generate massive wealth for companies worldwide. Those who have adopted these techniques have benefited massively, while others have been left behind. Digital marketing professionals have been the forerunner in this massive revolution. Digital marketing is not just about creating a good marketing campaign for a product. It is much more than that.
Digital marketing is about knowing the ins and outs of the market. It is about understanding customer dynamics and their pressure points, which translates into a beautifully designed campaign built to lure in customers and sell them the product. An excellent digital marketer can get inside a customer's head and understand the challenge from their perspective.
If that seems exciting, you have come to the right place. This article will provide an in-depth guide as to how you can pursue a career in the field of digital marketing. It contains some of the best courses you can take to prepare yourself for all the challenges you might expect in this field and gain insights into the different salaries and job opportunities available both in India and abroad.