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“Businesses want to meet customers where they are, and that’s often online,” says Margaret Lilani, vice president of talent solutions at freelancer platform Upwork. As a result, she says, for anyone looking for freelance work or a side hustle, digital marketing skills “are going to be highly sought after.”
These include social media marketing, email marketing and lead generation. They also include search engine optimization, or SEO. Experts on Upwork offering this type of marketing charge as much as $125 per hour.
read lessAs a result, she says, for anyone looking for freelance work or a side hustle, digital marketing skills “are going to be highly sought after.” These include social media marketing, email marketing and lead generation. They also include search engine optimization, or SEO.
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