If you are Mobile App Development Company
Do you have an Android apps?
Can maximim peoplel download your apps?
Do you any idea of app store optimization (ASO).
According to mobile marketing study say's Google Play Store search represents 80% of quality organic downloads.The ranking for Play Store app is depend on Google’s search engine optimization work.
Here are some of the most well-known ranking factors for App:
Volume of ratings
Value of ratings
Right category
Volume of installs
Download growth: last 30 days
Number of uninstalls
App usage frequency
Backlinks: webpages linking to your app page
App title and description all affect the search results.Proper keyword research should be done.
App name : 30 characters
Disccription : 4,000 characters
Visuals : make the icon high resolution and eye-catching.
Use all available screenshots for each device type (Phone, 7 inch Tablet, 10 inch Tablet,Desktop).
Video: promotional Youtube video with short time span as people have
short attention spans (30 seconds – 2 minutes max).