This Digital Marketing course will help you gain expertise in various digital marketing aspects such as Keyword Planning, SEO, Search Engine Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, and Google Analytics. This Digital Marketing certification training is a gateway towards your career as a Digital Marketing professional. Why should you take Digital Marketing Certification Training? 1. Businesses spend two-third of their advertising budget on digital channels (Gartner) 2. Digital Marketing industry is growing at a rate of 25-30% p.a., creating plenty of job opportunities 3. The average salary of a mid-level Digital Marketer in India is ₹8-30 LPA Introduction to Digital Marketing : Learning Objective: In this Digital Marketing training module, you will learn about different aspects of Digital Marketing and how they come together in a cohesive and effective Digital Marketing plan. Topics: What is digital marketing? Evolution of digital marketing Creating customer personas Core concepts of digital marketing Digital marketing lexicon and metrics Hands-On/Demo: Create a Customer Persona.