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How do I start a career in Google Analytics?

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Being just a Google Analytics expert wouldn't enhance your career prospects. It is just a reporting tool. Start with it would be good. Learn the other web analytics tools as one goes ahead in their careers, learn the other available tools, learn their application and which tool is more appropriate for...
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Being just a Google Analytics expert wouldn't enhance your career prospects. It is just a reporting tool. Start with it would be good. Learn the other web analytics tools as one goes ahead in their careers, learn the other available tools, learn their application and which tool is more appropriate for what kind of analysis.

Also learning Tag Management (Backend) and Automation (Excel/Tableau - Front End) would be of help to advance in career.

As per the scope, you cannot grow in web analytics until unless you are learning everyday, it is a dynamic environment. Learning only Google Analytics will make you redundant.

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