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Businesses can use content curation in several ways:
By creating high quality, well researched content, businesses can position themselves as expert in the field.
Educational resources: Curated learning resources like guides, articles, videos etc, can provide immense value to the users
Sharing regularly updated news and trends helps users stay up to date.
Create a community around your niche, service by allowing users to interact, provide feedback etc.
Identify challenges in your industry/niche and share it as content addressing those issues.
These are some of the common ways business can curate content to provide value to audience.
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