Venu Das

SEM (Search Engine Marketing):
• Creating PPC Campaigns by collecting top best performing keywords & writing the best relevant adcopies.
• Display Advertising – Text, Image, Interactive and Video Ads.
• Managing campaigns with the best optimization strategies.
• Daily reporting on Google Analytics.
• Suggesting clients regarding website changes & on campaign performance for better revenue generation.
• Analyze campaign performance and optimize the campaigns for best results.
• Deliver proactive account management.
• Develop and execute strategic online display Ads.
• Analyzing Network performance statistics and recommend optimized solutions.
• Daily, weekly and monthly Performance Analysis.
SEO (Search Engine Optimization):
On-Page:
• Keyword Research (Google, Overture, Word Tracker, Google Trends)
• Competitor Analysis
• Content optimization,
• Meta Data optimization
• URL optimization
• Internal link structure
• Website design optimization
Off-Page:
• Manual Social bookmarking Submissions
• Manual Directory Submissions (Free Directories)
• Blog Directory Submissions
• Classified Submissions
• Press Release Submission
• Article Submissions
• Blog commenting
• Forums Posting
• Video submissions
SOCIAL MEDIA MARKETING/OPTIMIZATION:
• LinkedIn
• Facebook
• Twitter
• Pinterest
• Tumblr
• StumbleUpon and other social media sites.

AFFILIATE MARKETING:
• Find and develop relationships with affiliates/publishers.
• Help affiliates find in-house advertising offers that would suit their traffic specialties.
• Deliver proactive account management by providing business solutions to affiliates, as well as offering ideas/methods of increasing revenue through unique marketing programs.
• Implement and drive online marketing strategies to grow revenue from clients.
• Analyze campaign performance and provide guidance to affiliates about how to optimize campaigns.
• Plan and spearhead online marketing initiatives including Google search-engine optimization, listing in online directories, webinars etc.
• Analyzing Network performance statistics and recommend optimized solutions.
• Daily, weekly and monthly Performance Analysis.
• Screening fraudulent activities.
• By recommending and implementing best practices or providing additional products/services to promote.
• Create a monthly/ quarterly newsletter to enable information and best practice sharing with the Joined /non Joined Affiliates.