This SEO course will provide participants with the skills to optimize websites for search engines, attract more organic traffic, and improve visibility in search results. The course could cover both on-page and off-page SEO, technical SEO, keyword research, content strategy, link building, and SEO tools. Modules Introduction to SEO Understanding Search Engines How SEO Works Importance of SEO in Digital Marketing Keyword Research Basics of Keyword Research Tools for Keyword Research (Google Keyword Planner, Ahrefs, SEMrush) Finding High-Value Keywords for Different Niches On-Page SEO Title Tags, Meta Descriptions, and Headers URL Optimization Content Optimization (Using keywords naturally, LSI keywords) Internal Linking Strategies Technical SEO Site Speed Optimization Mobile Friendliness Site Architecture and Crawlability SSL Certificates and Site Security XML Sitemaps and Robots.txt Off-Page SEO and Link Building Importance of Backlinks Guest Posting, Social Media, and Content Marketing Ethical Link Building Strategies SEO Tools and Analytics Google Analytics and Google Search Console Understanding Metrics (CTR, bounce rate, dwell time) SEO Plugins for WordPress Local SEO (if applicable) Optimizing for Local Searches Google My Business Setup Reviews and Citations SEO for E-commerce Product Page Optimization Managing Duplicate Content Structuring Category Pages Who Should Take This Course? This course is ideal for: Entrepreneurs and small business owners Content creators and bloggers Web designers and developers Digital marketing professionals Teaching Style Since SEO is a hands-on skill, combining theory with practical exercises, real-life case studies, and tool demonstrations would be effective. Also, allowing students to work on their projects and analyze their SEO progress with feedback can be motivating.