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Course offered by Learning Catalyst

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Learning Catalyst is a specialist in providing placement oriented online programs in web analytics . We are year old veteran having rich experience in delivering these programs to leading corporates and educational institutes.

Topics Covered

Introduction & Setup . Understanding GA interface. Advanced installation techniques. Traffic source Set up; campaign tracking & Analysis (including SEM, SEO, & media campaigns). Setting up Goals, Analyzing and interpreting essential website data. Motion Charts, Advanced Segmentation, Custom reporting and Advanced Filters.

Who should attend

Digital marketing professionals Digital marketing professionals SEO/SEM/SMO/Media Buying/etc.. Sales and Marketing professionals MBA’s who wish to get into the digital marketing industry

Pre-requisites

Basic interest in marketing and web

What you need to bring

You just need to come online through skype or google hangout for attending class

Key Takeaways

At the end of the program, (1) You would be able to improve the natural rankings of sites and run sponsored ad campaigns. (2) Leverage social media for your business. (3) Be able to leverage various free tools like Web Analytics (4) Appreciate best practices in email marketing, mobile marketing and banner buys

About the Trainer

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12 Courses

Learning Catalyst

MBA (Systems)

More than 13 years of experience including 8 in digital field

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