An Advanced Program in Digital Marketing Course in Hyderabad from Google Certified Professional and an Internet Marketing Expert. Our Digital Marketing Course begins with basics of Advertising,Internet Marketing,differences in Digital Media against Traditional Media. Then we move on to our next topic which talks about the advantages of Digital Marketing and how to leverage the Digital Medium. After laying the foundation in Online Marketing,we will move on to the most essential and important topic Search Engine Optimization(SEO),which is about getting found in the organic listings or natural listings for the keywords typed by the user's. After trying your hand in generating free traffic,we get into paid traffic which is Search Engine Marketing. The core goal of SEM is to generate instant traffic from search engines by paying per click(PPC). Then, we will discuss in detail about the Social Media Marketing and how its impacting businesses and how to harness the power of Facebook,Twitter,LinkedIn,Yutube. All the above topics plus an overview of What Google Analytics is and what Google Analytics does.

Topics Covered

Digital Marketing Course Contents Fundamentals of Digital Marketing Basics of advertising What is Digital Media ? Difference between Traditional Media Vs Digital Media. Advantages of Digital marketing Digital media marketing platforms New Digital Marketing Trends Future of Digital Marketing Search Engine Marketing (PPC and Google Adwords) Basics of Search Marketing Adwords Campaign Creation Adgroups, Ads and Ad Types Keywords and Bidding Display Marketing Campaign Re-targeting or Remarketing Campaign Mobile Campaign My Client Centre and Adwords Tool Conversion Tracking and ROI Reporting SEO (Search Engine Optimization) Understanding the Search Engines and Algorithms Keywords Research and Competition Analysis Onpage Optimization Techniques Offpage Optimization Techniques SMO (Social Media Optimization) Introduction to SMO Facebook marketing Twitter marketing Linkedin marketing Social Bookmarking and Sharing Video Marketing Blogging Conversion tracking What is a Social TV

Who should attend

All those interested and passionate about Digital Marketing, who wants to take up Digital Marketing as a career and all those professionals using online Marketing to meet their business objectives. For all those who wants to make a difference to the digital world Web Designer's,Web Marketers,Website Owner's, who want to enhance their skills and professional prospects in the Digital Marketing. By attending this course, Small and Medium Business Owner's Entrepreneurs and Affiliate Marketers,can leverage online media, and improve their business performance and ROI.

Pre-requisites

Basics Of Internet Surfing and Browsing Knowledge

What you need to bring

Laptop(Optional) Loads of Passion and Tons of interest"

Key Takeaways

You will get Hand's on Digital Marketing You will able to develop a multi-channel marketing strategy that delivers ROI. This course helps you in launching your career in the Digital Marketing Industry