Ecommerce Photography is crucial to ensuring the success of any online sales business because one of the big downsides is  a customer can't get the full product experience. The only way is to see the product through images. Images shape their first impression, creating a tipping point as to whether they will continue browsing and eventually make a purchase.
Our Ecommerce Photography Course and Workshop will teach you how to take images that:
- Engage
- Convert
- Boost the lifetime value of your customers.
We are in the business of ecommerce photography since 2009. We have expertise in creating quality images for many famous online sales websites.
Ecommerce Photography Course
This course has 5 sections :
- Preparation before and after shoot
- Product Photography
- Lifestyle photography
- Editing
- Workflow management
Preparation before and after shoot
Since we have practical experience in ecommerce photography business, we know it is not just about taking photos and send them to the client. There are many things to manage before and after each shoot like logistics, product, ironing & styling, food, makeup, accessories, props, tagging, counting of products and record etc.
Product Photography
If you are a beginner then you need to learn basic photography, studio lighting, point of view and composition first then techniques of shooting product.
Lifestyle photography
Lifestyle photos show your product being used in its intended environment or alongside complementing products. Like apparels and jewelry photography, we shoot products and models using the same apparel or jewelry.
Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel.
Itâ??s also good to add a few in-context snaps to your product page, helping to boost emotional engagement.
The same rules apply to taking lifestyle photos as in product-only shots, apart from the fact that lifestyle photos allow you a lot more creative freedom.
We teach lifestyle photography with quality international and Indian models, make up artist and stylist.
Editing
Images for ecommerce need mostly pure white background and our photographed images have lot unwanted things which we have to remove in editing. For high quality images we need high quality editing.
We have expertise in editing as well. We teach professional level retouching along with product and lifestyle photography because ecommerce photography is incomplete without editing.
Workflow Management
We teach how to manage images, resize for various ecommerce website, maintain resolution and article numbers of the product.
There many more things to know besides ecommerce photography like interaction with modelling agency, make up artists, stylists, artificial jewelry, shoes and props for the shoot, rates of professionals, studio, camera and lights rental services etc.
E-commerce Photography Course for Beginners
24 classes :Â 3 months : 35000/- + GST
With model, make up and stylist
With editing
Course Overview:
- Basic Photography for beginners
- File formats, Resolution, Sizing
- Studio Lighting
- Composition and Point of View
- Product Photography of Shoes, Bags, Apparel, Cosmetics, Perfumes, Jewelry, Belts, Wallet, Tie, Cufflinks etc.
- Portrait photography
- Backgrounds
- Models poses
- Lifestyle photography with model, make up, stylist
- Various websites images requirements
- Doâ??s and Donâ??ts
- Preparation before shoot
- Editing
- Workflow management
- After shoot arrangement
- Resources
- How to start your own ecommerce photography business