IdentityI have more than 9 years of experience in Digital Marketing. I am a motivated professional with decision-making proficiency and & Heading Paid Media Marketing in Paytm.
As a person who thrives in high-pressure and fast-paced situations, I'm leading Google, Facebook, Twitter, Affiliate, DV360, OEM, Partnership, Alliances & Media Buying in terms of planning and operations for all verticals of Paytm. My Key strength areas are User Acquisition, Branding, Re-targeting, Retention on various platform like Google Search, Display marketing, YouTube Advertising, Dynamic re-marketing, RLSA, Google feed setup, Shopping campaign, Gmail sponsored ads, Tag Management, App install & Engagement, Facebook Marketing (App & Web), Facebook DPA.
Expertise in SDK & Web tracking for Google, Facebook, Appsflyer & other vendors with all in app events. Experience in setup digital marketing for new business from scratch to end.
I have artfully balanced workplace objectives and productive relationships, inspiring strategies and insightful suggestions to achieve a competitive business edge. My problem-solving and planning strengths have enabled my professional growth.
