It's a course for beginners. Who wants to start a career in digital marketing. Students fresh out of college. This will be a very interactive class working various creative idea. Looking for people who have the appetite to be the best ones and ask lot of questions.

In this course session, you will learn what are the essential skills to be a Digital Marketer. Key skills of a Marketer are

-Analytical and out of the box thinking 

-Creative/Artistic

-Social Media

- Good Visualization

- Team player and independent worker

- Good Communication and Interpersonal skills 

What is Digital Marketing?

1) Search Engine Optimization (SEO)

Off-page optimisation 

On-page optimisation 

2) Content Marketing

3) Social Media Marketing (SMM)

 Social media marketing can be done through:

• Facebook.
• Twitter.
• LinkedIn.
• Instagram.
• Snapchat.
• Pinterest.
• Google+.

Running Ads on various platforms.

4. Email Marketing 

• Blog subscription newsletters.
• Follow-up emails to website visitors who downloaded something.
• Customer welcome emails.
• Holiday promotions to loyalty program members.
• Tips or similar series of emails for customer nurturing.